Social Media | The Clark Store


When Daniel Stranahan approached me about bringing his century-old postal office turned the local market and deli into the 21st century I couldn’t be more excited to share the incredible story of The Clark Store, past and present. As part of my 3-month engagement, I worked alongside Daniel to:

  • Define the Brand’s Look & Feel
  • Develop the Brand Content Strategy
  • Create and manage a Social Media Calendar
  • Develop Custom Photography and Videography
  • Define target audiences and accompany copy for the social media channels
  • Post Weekly Content 

Along with doing research, developing a strategy, and unique design, defining touchpoints, and managing assets we increased brand awareness and drove traffic to the store by utilizing popular hashtags, creating brand-specific hashtags, working with local influencers, and developing unique content buckets for the social media strategy that expressed The Clark Store’s product and service lines through consistent and unified copywriting.

Using Format